The best at sustainability
ICA won the Sustainable Brand Index 2013 award for its work on sustainability. The Sustainable Brand Index is Scandinavia’s biggest brand survey for sustainability and asked customers which companies they considered to be best in Sweden at shouldering their environmental and social responsibilities. ICA Bank was also the best in its category and was nineteenth overall out of a total of 228 companies.
The best at communication
ICA was ranked top in the Nordic region’s survey of communications and marketing professionals, which asked who was best in Sweden at communication. The reasons given for ICA’s top placement were its well-known adverts featuring Stig and the gang and its communication of the Group’s sustainability work. The survey was organised by representatives of Sveriges Annonsörer (the Association of Swedish Advertisers), Sveriges kommunikatörer (the Swedish Association of Communication Professionals), Sveriges Marknadsförbund (the Swedish Marketing Federation) and the company Hammer & Hanborg.
Environmental prize for transport
ICA Sweden’s logistics function was awarded the Transport Group’s Pegasus Prize for 2013. The prize is for ICA’s efforts to find new, more environmentally-sound fuels for goods transportation, primarily methane diesel. The Transport Group – the transport sector’s employer organisation – writes that as a large transport services purchaser, ICA has in an important and admirable way required hauliers and their suppliers to improve their environmental performance.
ICA wins Coeliac Youth Society award
ICA’s nutritionist and Senior Health Manager in Sweden, Christina Karlsson, won an award from the Swedish Coeliac Youth Society (SCUF) for having “significantly pushed the issue of gluten and lactose intolerance in her work on ICA’s own brand gluten-free and lactose-free range”. ICA launched its gluten-free range in spring 2013 and its lactose-free range in 2011.
Green light from Råd & Rön magazine
Swedish consumer magazine Råd & Rön looked into the social responsibility of various grocery companies and what the companies are doing to influence the conditions under which food is produced in developing countries. ICA was the only grocery company to be given the green light.
Sports Sponsor of the Year
ICA Sweden was named Sports Sponsor of the Year by the magazine Sport och Affärer, which is published by the newspaper Dagens Industri. The magazine stated: “ICA has a long and extensive history of sports sponsorship at local and central levels. In 2013 the company’s health-focused sponsorship strategy “Join in and feel good” took things to a new level by concentrating its efforts on the target groups of children/young people and women”.
ICA Bank tops the polls
ICA Bank gets top marks from individual customers when asked which bank they are most satisfied with. This is the third year in succession that ICA Bank has been ranked in top place by the Swedish Quality Index (SKI).
Good reputation in Latvia
Rimi Baltic in Latvia came top in its category for the second year in a row in the Sustainability Index 2013, an annual ranking of the best regarded companies. Rimi Baltic in Latvia was ranked in ninth place overall. The survey was carried out by PR agency Nords Porter Novelli, opinion pollster SKDS and the magazine Dienaz Bizness. In another survey called “Meaningful Brands”, carried out by the Baltic Idea Group, customers named Rimi Baltic in Latvia as the country’s third most important brand as regards working to improve quality of life.
Health campaign nominated for prize
Rimi Baltic in Estonia has been nominated in the European Business Award Competition for its health campaign entitled “For your health”. The competition, the outcome of which will be decided in April 2014, has attracted 527 projects from 31 countries.