inkClub was founded in 2000. Today various types of consumables are sold to customers in 15 European countries. All products are sold directly to customers online. The core business is ink cartridges and toner, but the company also offers light bulbs, batteries, vacuum cleaner bags and beauty products. The goal over the next few years is to increase the number of product categories further in consumables and office supplies.

An agreement was signed in 2013 with ICA Global Sourcing regarding sourcing in Asia. This agreement, which is on market terms, is expected to lead to more favourable purchasing prices. A new, more structured sales strategy aimed at companies was also introduced.